The London Essence Co. unwraps Festive Collection menu
Premium mixer brand, The London Essence Co. has introduced its Festive Collection cocktail menu, which will be available at a number of on-trade accounts across the UK, including London bars and restaurants such as Shoreditch Arts Club, The Coral Room, The Zetter Marylebone, and the Royal Opera House in London.
The cocktail offering will also be available at venues including the Lake District’s English Lakes, Vaulkhard Group Newcastle, Spanish Caravan Liverpool and Elite Bistro Manchester. From now to Sunday 24th December, consumers will have the opportunity to choose from a selection of bespoke alcoholic and non-alcoholic London Essence cocktails, each with its own festive twist.
Consumers can choose from the full strength ‘Merry and Bright’ cocktail consisting of vodka, vermouth, lemon juice, mixed berry shrub compote and topped up with equal parts of prosecco and London Essence Pink Grapefruit Soda, or the low ABV ‘Luminously Light’ cocktail which uses whisky, spiced honey water, lemon juice and London Essence Ginger Beer.
Alternatively, the offering also includes non-alcoholic cocktail ‘Joyful and Mindful’, which combines Lyre’s Italian Spritz, yuzu and lemon juice, seasonal fruit, Lyre’s Classico Grande Sparkling and London Essence White Peach & Jasmine Soda.
London Essence has also introduced a sharing cocktail at a selection of London’s most sophisticated bars for those who are celebrating in a group. Consumers can enjoy the Swans House Punch at Maison Assouline, consisting of Eminente Ambar Claro Rum, Hennessy VS, Crème De Peche, Ginger infused English Breakfast and a citrus selection of London Essence mixers, or a Rhubarb Spritz at The Pine Bar, which includes Gin, Muyu Chinotto Nero, Rhubarb cordial and London Essence Blood Orange & Elderflower Tonic.
Alla Furmanova, on trade prestige marketing and events manager at The London Essence Co. said the brand is delighted to introduce a festive offering across a number of prestige bars, hotels and restaurants.
“This time of year provides the perfect opportunity to showcase the versatility of our collection, with exquisite serves ranging from full strength to non-alcoholic and everything in between, providing consumers the ultimate choice to design a drink based on their preferences,” Furmanova added. “We are so excited that consumers will be able to enjoy these perfectly balanced cocktails in some of the most prestigious bars in London and around the country.”
