The Label Makers redefine spirit branding with distinctive elegance
Award-winning label manufacturer, The Label Makers, has once again demonstrated its expertise in label design and production through a collaboration with the Dà Mhìle Welsh distillery for the launch of a Millennium Cask Reserve MM20.
The Label Makers and Dà Mhìle began working together in June 2020, starting with a rebranding of Dà Mhìle’s gin range. The partnership gained momentum with the creation of the ‘Dark Skies’ rum label, leading to the development of a multi-layered label for the new Millennium Cask Reserve – a 20-year-old single-grain scotch whisky bottled by the distiller.
The whisky’s label, a creation that blends artistry with technical precision, showcases The Label Makers’ expertise in producing visually stunning and intricate labels. The research and development within the digital colour gamut made sure the spectrum of colours set the product apart on shelves. The addition of gold foiling and high-build spot varnish detailing were expertly handled by the company in collaboration with creative agency, Seven Seren Design.
Commenting on working with The Label Makers, Dà Mhìle’s Jenny McClelland said: “The service provided by Rachel and her team is exceptional. Their prompt communication, technical expertise and ability to simplify complex processes have been invaluable. Additionally, their proactive approach to presenting problems with solutions has been pivotal in the seamless execution of each project.”
The Label Makers’ Ben Robinson added: “We have established a great working relationship with the Dà Mhìle Distillery and we are delighted to have been part of this particular project and their ongoing success.”
The Label Makers and Dà Mhìle are looking forward to working on their next project, which is anticipated to be another demonstration of the creative collaboration between both parties.
