TAQA unifies distribution companies and rebrands

Abu Dhabi National Energy Company (TAQA) has announced restructuring and rebranding across its companies as part of its strategy to deliver integrated power and water services in the UAE and internationally.

The restructuring of the distribution companies, Abu Dhabi Distribution Company (ADDC) and Al Ain Distribution Company (AADC), is planned to bring them under a single new brand, TAQA Distribution, and to operate as a single entity serving customers throughout Abu Dhabi.

In addition, TAQA is rebranding its operating companies.

Abu Dhabi Transmission and Despatch Company leading the operation and development of the power and water transmission infrastructure will become TAQA Transmission.

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Abu Dhabi Energy Services facilitating demand optimisation and providing tailored energy management solutions will become TAQA Energy Services.

Sustainable Water Solutions Holdings leading the operation of wastewater treatment facilities and water recycling in Abu Dhabi and newly acquired will become TAQA Water Solutions.

Commenting on the merging of the distribution companies, TAQA Distribution incoming CEO, Omar Al Hashmi, said that unifying the two will create a distribution powerhouse, with the scale and capability to support TAQA’s overarching mission of being a low carbon power and water champion.

“Combining the strengths and talents of both into a single entity will enhance the service we provide to our customers while also creating a more dynamic and more innovative organisation. As TAQA Distribution, we are committed to continuing to serve our communities while adhering to the utmost standards of excellence.”

Commenting generally, Jasim Husain Thabet, TAQA’s Group CEO and MD, said: “In the past four years we have been driving improvements in the performance of TAQA’s operating companies and growing our business. These changes to the brands will provide a major boost to the awareness and understanding of the scale and breadth of TAQA’s role in Abu Dhabi and the scope of our activities as one of the largest integrated utilities in EMEA and a national champion for the UAE.

“Our increased visibility and awareness will support our continued efforts to grow in the UAE and internationally as prospective partners will more readily understand the full extent of what we can do.”