#SustyTalk: Polestar’s Fredrika Klarén on EVs and lifetime emissions

edie’s #SustyTalk interview series continues with the electric vehicle (EV) manufacturer Polestar’s head of sustainability Fredrika Klarén discussing the net-zero transport transition.

With many edie readers back in lockdown, working remotely or on furlough, this ongoing series of video interviews keeps you connected to the inspirational business leaders who are continuing to drive sustainability and champion climate action from their own homes.

#SustyTalk is all about keeping edie’s loyal readers connected to sustainable business leaders across the world, whilst reminding us all that sustainability and climate action must go on through the current Covid-19 pandemic and beyond. 

The latest episode sees edie’s content editor Matt Mace speaking with Fredrika Klarén, Head of Sustainability at Polestar

Speaking before the UK Government’s announcement that a ban on the sale of new petrol and diesel vehicles had been moved forward to 2030, Klaren offers thoughts on why 2020 had shaped up to be a big year for EVs – even with fewer cars on road.

Klaren also explains why Polestar was looking across the entire value chain of its products, having recently revealed the lifetime carbon footprint of all its new models, starting with the Polestar 2, and the full methodology behind it.

Click here to see our catalogue of #SustyTalk video interviews.

Want to be featured on a future episode of #SustyTalk? Email newsdesk@fav-house.com. And stay tuned for special panel discussion formats as part of our Net-Zero November themed month of content. 

 edie staff