Food and drink companies are navigating one of the most unpredictable operating environments in decades. Shifting consumer expectations, evolving regulations, technological disruption, and the urgency of sustainability are reshaping the industry at speed. To thrive, manufacturers need more than short-term insights — they need structured foresight.
Roquette has launched Horizons, a foresight platform designed to help food and nutrition companies anticipate change, explore possible futures, and transform uncertainty into actionable strategies. Horizons applies a four-step methodology that begins with scanning for signals of change across lifestyle trends, regulatory shifts, technologies, market dynamics, and resource management.
These signals are organised into radars and prioritised by likelihood and impact. From there, Roquette experts construct scenarios that explore how the future may unfold under different conditions. The final step translates these scenarios into practical resources — such as ideation tools and driver cards — that guide manufacturers in building resilient, future-proof strategies.
While AI accelerates the scanning process, human expertise remains central. Every signal and scenario is validated by Roquette specialists to ensure credibility and relevance. Collaborations with external partners, including Hello Tomorrow and EDHEC Business School, add further rigour, ensuring that outputs are not only data-driven but also grounded in industry realities.
For manufacturers, the value of Horizons lies in its ability to bridge long-term macro drivers with immediate market realities: anticipate regulatory and consumer shifts before they disrupt operations, stress-test strategies against multiple potential futures to reduce risk, accelerate innovation cycles by aligning foresight with R&D and product development, and build resilience in volatile times, enabling decisive action rather than reactive responses.
“Horizons is about giving the food industry the confidence to look further ahead and act with clarity today,” explained Sébastien Adelis, Roquette’s Food & Nutrition Global Insights and Digital Planner. “By combining advanced analytics with the expertise of our teams worldwide, Horizons transforms uncertainty into clear direction, enabling our partners to accelerate innovation, build resilience, and shape a more sustainable future.”
The platform launches with online access to selected foresight resources, including industry radars, driver cards, scenarios, and ideation materials. These tools are designed to spark new ways of thinking about the future of food and can be tailored into co-creation projects with Roquette’s teams.
