Identiv and InPlay partner on BLE-enabled tags

Identiv and InPlay partner on BLE-enabled tags

Identiv recently announced a strategic partnership with InPlay, a provider of wireless System-on-Chip (SoC) solutions. The partnership will focus on delivering Bluetooth Low Energy (BLE)-enabled tags and IoT solutions through combining Identiv’s best-in-class BLE tag engineering and design expertise with InPlay’s NanoBeacon technology. The partnership is expected to create innovative, BLE-enabled IoT solutions targeted at…


Identiv recently announced a strategic partnership with InPlay, a provider of wireless System-on-Chip (SoC) solutions. The partnership will focus on delivering Bluetooth Low Energy (BLE)-enabled tags and IoT solutions through combining Identiv’s best-in-class BLE tag engineering and design expertise with InPlay’s NanoBeacon technology.

The partnership is expected to create innovative, BLE-enabled IoT solutions targeted at high-value industrial use cases such as cold-chain temperature compliance for food and logistics providers and other high-value use cases such as asset tracking and patient tracking within healthcare settings.

Identiv’s specialty designs will be powered by InPlay’s IN100 SoC chipset family and manufactured at Identiv’s state-of-the-art facility in Thailand using the latest BLE production technologies.

The initial focus of this collaboration will be BLE-enabled cold-chain monitoring, a critical need for maintaining temperature compliance in the food and logistics industries. Future applications will expand to industrial automation, healthcare-related applications, smart packaging, and enhanced security for high-value assets.

“Partnering with InPlay enables us to drive BLE technology as the next-gen standard for IoT applications,” said Kirsten Newquist, CEO of Identiv. “We are excited to develop solutions that meet the demands of cold-chain monitoring, particularly as this technology evolves in industries like food safety, logistics, and healthcare.”

“This partnership strengthens both companies’ product offerings, supports the expansion of the BLE market, and accelerates shared business growth. We eagerly anticipate unveiling our new designs powered by InPlay in the near future,” added Amir Khoshniyati, Executive Vice President and General Manager, Identiv.

InPlay’s NanoBeacon chipset family, featuring the IN100 SoC, offers a combination of ultra-low power consumption, real-time tracking and sensor integration in a compact design.

“Identiv is the perfect partner to help us bring our groundbreaking NanoBeacon technology to a wider global audience,” said Jason Wu, Co-Founder and CEO of InPlay. “Through this partnership, companies around the world will be able to innovate more quickly and efficiently by harnessing the power and features of our breakthrough BLE chip using Identiv’s specialty designs.”

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