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Gummy vitamin brand nutriburst joins retail channel at Selfridges

UK based nutriburst, a vitamin brand that developed the first range of sugar-free vegan gummies, according to the company, has secured a new permanent listing in Selfridges. Consumers will be able to purchase its range of supplements instore and online. 

nutriburst have created a range of gummy vitamins to fit with consumer nutritional needs from immunity, to Prenatal, fitness, recovery, beauty, energy and more. 

The vitamin line-up will include its Immunity Pack consisting of multivitamins, hair, skin and nails and calcium and vitamin D, available in 180g and 150g bottle formats (RRP from £22.99). 

The launch is a first for the brand as it enters the retail channel, expanding from its current online sales operations. 

Commenting on the launch, head of sales & operations Chas Loze said, “This is a momentous time for nutriburst as we launch into Selfridges, one of the most prestigious department stores in the world. Our goal has, and always will be, to encourage people to make small changes in their lives by offering real, trustworthy and clean supplements that can be simply incorporated into a daily routine.”

With the vitamin and supplement manufacturing market expected to grow by 8.9% in 2022, nutriburst’s range of sugar-free and vegan gummies offer an alternative to gelatine-based gummies. nutriburst says it uses quality ingredients and natural fruit flavours to offer great taste, without compromising on efficacy.

Available in widely recycled packaging, the products are suitable for vegetarians and vegans, whilst also being gluten-free, sugar-free, halal, cruelty-free and non-GMO.   

The full range is available online at nutriburstvitamins.com.

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