Fooditive Group introduces a new dairy-free drink crafted from peas

“While developing our portfolio, we noticed the growing demand for plant-based products that are both healthy and taste good. We are on a mission to make the world better; we do that by crafting a drink through the combination of understanding the milk formula and using Fooditive’s innovative products,” said Moayad Abushokhedim, food scientist and founder of Fooditive.

GoPeasy is crafted from peas by embracing the taste and functionality of milk. The protein-rich drink does not contain any added sugar, it is low in fat and free of lactose. It has a natural plain taste, balanced with a rich mouthfeel. Packed with high nutritional value and a thirst-quenching taste, the product provides consumers a full sensory experience while on the go.

The drink will be available in three flavours: original for the real taste of milk, lemon-strawberry for a refreshing twist and cherry-chocolate for an indulgent sensation.

Committed to its sustainability values, Fooditive supports upcycling. GoPeasy is sweetened by Fooditive’s natural sweetener, which is made from third grade and side streams of apples and pears. A circular economy model is implemented in its production process as well. Most importantly, the product will come at a competitive price while ensuring high nutritional quality.