Food and beverageNewsProcess industries

Eco Fit Lid offers environmentally friendly drinking option

Seda International has introduced EcoFit Lid to completely replace traditional plastic lids with a leak- and spill-resistant solution for hot and cold beverages alike.

According to Seda, an audible snap confirms it has engaged fully with the cup rim for a secure, tight fit that’s better both in-store and during delivery, enhancing safety.

Conceived following Seda’s eco design principles, the EcoFit Lid is available in flat & domed options, where each offers a choice of triangular or oval sip hole with either a C-cut, cross-cut or Push & Lift action.

Crafted from 100% certified renewable fibres, the EcoFit lid can be combined with Seda’s printing technology for branding opportunities. It has the lowest environmental impact of any fibre lid in terms of CO₂ Emissions and Water Consumption for the entire supply chain, from cradle to grave, Seda International added.

A life cycle assessment (LCA) conducted using EU data has conclusively demonstrated the EcoFit lid’s superiority over other lid options, including moulded fibre and plastic PS and PP lids. This was confirmed by a recent Seda gate-to-gate screening showing EcoFit’s substantial environmental benefits, including significantly lower production cycle water and energy consumption as well as carbon emissions than even moulded fibre lids.

Fully recyclable in the paper stream and also available in a compostable version, the EcoFit Lid can reduce the depletion of fossil resources caused by current plastic lids, saving 400 tonnes of plastic for every 100 million lids.

Equally important, the EcoFit Lid has Seda’s Double Wall cups made from sustainable, printable paperboard.

A patented air gap design ensures beverages stay cold for longer, while greatly reducing condensation and sweating.

The cups and lids have been specifically designed to meet the growing demands of evolving legislation across Europe that increasingly favours sustainable packaging.

“Our new EcoFit Lids and compostable double wall cold cups underscore Seda Group’s dedication to continuous innovation and sustainability,” said Armando Mariano, director of innovation, R&D, materials, and sustainability at Seda Group. “These products were designed with the future in mind, addressing environmental concerns and evolving consumer demands. By significantly reducing water consumption and CO2 emissions, our EcoFit Lid sets a new benchmark in sustainable beverage packaging. We are proud to offer solutions that not only comply with stringent regulations but also enhance the consumer experience while helping brands make meaningful
progress towards their sustainability goals.”

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