News


  • Twix campaign embraces unity, mashups, and maximalist lifestyle to appeal to a younger audience

    Twix’s new global brand platform, ‘Two is more than one’ is celebrating the “joy” of having it all – the idea of ‘and’ for the brand that is both a cookie and candy bar, chocolate and caramel, crunchy and chewy. Created in partnership with Team OMC’s adam&eveDDB, ‘Two is more than one’ evolves the Twix brand…


  • IFFA 2025: Multivac to demonstrate how AI maximises the quality and efficiency of packaging processes

    Multivac will showcase an AI-powered vision system that can recognise packs containing various meat bits at this year’s IFFA in Frankfurt. To ensure that every pack is appropriately branded, the Multivac labelling and printing system receives the relevant information based on the contents of the pack. Rising quality demands and high processing speeds, as well…


  • Altus to Host Exclusive User Day Showcasing Best-in-Class Conformal Coating Process and Inspection Solutions

    Altus Group, a leading distributor of capital equipment for the electronics industry in the UK and Ireland, is pleased to announce its first 2025 User Day. This exclusive event, focused on the latest innovations and best practice in SMT conformal coating process and inspection technologies, will take place on 21st May at Altus HQ in…


  • DigiKey Announces Sponsorship of KiCad to Support Open-Source EDA Development

    DigiKey, a leading global commerce distributor offering the largest selection of technical components and automation products in stock for immediate shipment, is proud to announce its continued sponsorship of KiCad, the leading open-source Electronic Design Automation (EDA) suite, reinforcing a shared commitment to advancing open-source tools for the electrical engineering community.  DigiKey is proud to…


  • Sarcina Technology launches AI platform

    Sarcina Technology, a global semiconductor packaging specialist, is excited to announce the launch of its innovative AI platform to enable advanced AI packaging solutions that can be tailored to meet specific customer requirements. Leveraging ASE’s FOCoS-CL (Fan-Out Chip-on-Substrate-Chip Last) assembly technology, this platform includes an interposer which supports chiplets using UCIe-A for die-to-die interconnects, allowing…


  • Jolly’s Drinks introduces a revitalising NPD and grows nationally

    The independently owned Cornish soft drink company Jolly’s Drinks, which produces the best-selling Ginger Beer in Cornwall, is expanding quickly around the country to get its beloved beverages into stores all throughout the United Kingdom. This March, Jolly’s is also introducing two new items as part of this exciting expansion. Sparkling Orange – a vibrant…


  • Gadi Meik and Jennifer Davis from Arch Systems at IPC APEX 2025

    Claire Saunders from What’s New in Electronics TV talks to Gadi Meik and Jennifer Davis from Arch Systems at IPC APEX 2025 in Anaheim, USA. [embedded content] WNIE TV is kindly sponsored by Axxon Mycronic, BTU, Kyzen, Kurtz Ersa, Koh Young Technology, Nordson Test & Inspection, Viscom, EVS, Indium, ROKA Solutions, ART, and Saki.


  • Vicor releases a new family of regulated 48V to 12V DCM™ DC-DC converters

    New Vicor DCM3717 and DCM3735 DC-DC power modules support the growing trend of 48V-centric power delivery networks (PDNs) that provide greater power system efficiency, power density and lower weight versus 12V-based PDNs. The DCM™ products are non-isolated, regulated DC-DC converters, operating from a 40–60V input to generate a regulated output adjustable from 10V to 12.5V.…


  • DLMS and OMS associations to collaborate on standardisation for utilities

    Image: 123RF.com The DLMS UA and Open Metering System Group have signed an agreement to foster interoperability and standardisation across utility industries. Under the agreement the aim is to provide comprehensive solutions tailored to the needs of the electricity, water, gas, and thermal energy sectors, leveraging DLMS UA’s expertise in data models and data formats…


  • iPRO to keep players hydrated at Rosslyn Park National Schools 7s 2025

    Rugby jerseys at the ready! iPRO is excited to attend the Rosslyn Park National Schools 7s once again in 2025. As the official hydration partner, iPRO will be sending thousands of bottles of iPRO Hydrate to keep players refreshed and performing at their best throughout the tournament, taking place until March 28th at Richardson Evans…