Brooks Automation Appoints Andrew Balderson as Sr. Director, Sales & Marketing, Brooks’ PreciseFlex Collaborative Robots

Brooks Automation is pleased to announce the appointment of Andrew Balderson as the Senior Director of Sales & Marketing. With a rich background in sales, marketing, and business growth, Balderson brings a wealth of experience and expertise to his new role.

 Balderson is a highly accomplished sales and marketing professional, renowned for his track record of success in driving business growth, developing high-performing teams, and achieving company-wide benchmarks. With a strong focus on customer-centric strategies and market analysis, he has consistently delivered outstanding results throughout his career.

As the new Senior Director of Sales & Marketing at Brooks Automation, Balderson will play a critical role in shaping and executing the company’s sales and marketing strategies. Leveraging his exceptional communication skills and negotiation prowess, he will work closely with the team to drive revenue growth and expand market reach. 

“We are delighted to welcome Andrew to our team,” said Rob Sullivan, Senior Vice President and General Manager of Brooks Emerging Automation Solutions. “His proven leadership abilities, strategic mindset, and global perspective make him an ideal fit for this role. With his extensive experience and deep understanding of customer needs, we are confident that Andrew will drive our sales and marketing efforts to new heights.”

Balderson holds an MBA with Distinction from the University of Bradford, School of Management in Bradford, England. His academic background, combined with his practical industry experience, positions him as a strategic planner capable of driving innovation and growth on a global scale.

“I am honored to join Brooks Automation, a company renowned for its commitment to excellence and innovation,” said Balderson. “I look forward to collaborating with the talented team at Brooks Automation and leveraging my skills and expertise to drive sales and marketing initiatives that deliver exceptional value to our customers and propel the company forward.”

For more information about Brooks Automation or its collaborative robots, visit https://www.brooks.com/cobots.