A cooperative presence and innovative solutions
Eutect GmbH, specialist for selective soldering in the electronics industry, and Butter & Salt tech marketing GmbH are participating in SMTconnect 2023 with a joint stand. Trade visitors can find out more about efficient solutions for assembly and connection technology at the Eutect stand. B2B marketing and communication specialist Butter and Salt, on the other hand, will offer detailed insights into technical marketing in electronics manufacturing.
At SMTconnect, Eutect presents selective soldering processes, such as mini wave and laser soldering, which are used in a variety of manufacturing processes, such as the IW1 or IW1-2 selective solder waves, which guarantee a soldering process free of oxides and residues with the inert gas atmosphere. The solder wave, which is continuously pumped by an induction pump, transfers the heat from the solder melt homogeneously and circumferentially to the solder joint geometry. The flowing solder wave cleans the solder joint from excess flux residues, oxides and contamination.
Another soldering process presented is laser soldering, which allows fast and contactless energy input. In addition to mini wave and laser soldering, Eutect also has a wide range of modules for assembly and connection technology in its portfolio. For more than 15 years, the digital EUTECT modular system has presented the entire module range of machine solutions for selective soldering processes. Ultimately, it is the customer’s task that determines the choice of the optimum connection, automation or software module. The experts offer the modules that are optimally suited for a task in terms of process technology and economy and combine proven stand-alone, rotary transfer or inline production concepts into complete solutions.
In addition, they have increasingly developed and optimised modules in recent years in order to reduce the consumption data of electricity, compressed air, nitrogen or other consumables and to be able to minimise maintenance and service efforts. “Only through these measures will industrial production be able to remain competitive in the international market. Therefore, we constantly optimise our individual modules to be able to guarantee our customers a highly efficient process system,” says Matthias Fehrenbach, Managing Director of Eutect GmbH. At the same time, it is important to communicate corresponding optimisations, processes and new products in a way that is appropriate for the target group. “Reason enough to point out the possibilities offered by technical marketing with a joint trade fair appearance,” emphasises Florian Schildein, Managing Partner of Butter and Salt tech marketing GmbH.
Butter and Salt tech marketing implements extensive measures for various companies in the electronics manufacturing industry on a daily basis. This requires a lot of experience and technical interest, because technical marketing is only comparable to other marketing disciplines to a limited extent. Knowledge of the specific communication channels is usually not enough to market current and future technical products and services. Rather, what is required is a central point of contact that is characterised by a high level of technical understanding. “Because we speak the language of the customers and know their products, our portfolio includes pinpoint, clearly defined and efficient marketing measures,” Schildein emphasises the extensive marketing tools that customers can access directly. In addition, the experts have developed their own platforms. For example, Butter and Salt informs developers and designers about new ideas, modern technologies and future concepts with the Future Supplier Hub information portal based on specific contributions from the fields of electronics, automation & robotics, IT & software, mechanical engineering, sustainable production and metal processing. Another innovative tool of our own is the Pink Flamingo document management system. It allows machine operators and production managers direct digital access to machine-specific maintenance manuals, operating instructions, maintenance protocols and other documents by means of a QR code. In addition, the tool can be individually configured for each machine supplier and each machine and provided with defined access rights.
Eutect and Butter and Salt will be exhibiting at SMTconnect in Nuremberg from 9 to 11 May in Hall 4, Stand 121.
