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Mowi Consumer Products UK digitises production, safety and quality processes

Mowi’s David Bett and Anna Giusti.

Mowi Consumer Products UK, which operates the largest fish processing site in the UK, has transformed its production, safety and quality processes after a digitisation drive.

Based in Rosyth, Scotland, the company employs nearly 1,000 people and operates 363 days a year. It produces Mowi-brand salmon as well as supplying major UK retailers with own-label fresh, smoked, ready-to-cook and deli products.

Through a company-wide digitisation initiative, Mowi has managed to cut its paper-based records by 90% using the mobile-first workplace operations platform SafetyCulture. It aims to become near-paperless in future.

Digitisation has also enabled faster processes and increased capacity, meaning the company has more than doubled its product and quality audits to over 7,000 per month, compared to 3,000 when processes were paper-based. Mowi’s data shows a new audit or check is created every five minutes.

Having digital records in the SafetyCulture platform has not only saved employees time, but also significantly improved traceability, speeding up the retrieval of information within minutes and making evidence easily available for customers and auditors.

It also provides Mowi’s management team with dashboards of real-time frontline data previously locked away in storage, enabling them to identify trends and drive continuous improvement.

Mowi Consumer Products UK has achieved AA+ accreditation from the Brand Reputation through Compliance Global Standard for the past four years, the highest rating for food packaging businesses.

Mowi Consumer Products UK’s senior quality manager David Bett said: “We’ve found so many functional benefits from digitising our processes. But the real impact has come from the additional confidence of being able to prove our processes to customers and auditors, and show them the resulting data. That’s really given us an extra competitive advantage and is a contributing factor to retaining our accreditation.”

Mowi’s Anna Giusti was pivotal in introducing the technology while working as a production operator, and worked with SafetyCulture’s team to develop new functionality and reporting.

Giusti added: “In Rosyth, we’re very much a centre of excellence. The company is full of passionate people who invest their time and careers in improving processes, and we’re reaping the benefits of that.

“And the digitisation programme has also enabled me to progress in my career to become a business data analyst, as I’m helping the business become more efficient.”

Global technology company SafetyCulture supports UK customers from its office in Manchester. Its platform is used by more than 25,000 UK businesses, and worldwide it powers over a billion checks each year, delivers approximately 85,000 lessons per day and informs millions of corrective actions.

Mowi Consumer Products UK is part of Norway-headquartered Mowi ASA, the world’s largest producer of sustainable farm-raised seafood which operates in 25 countries and supplies a significant amount of global demand for quality seafood.

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